Search engine optimization can be an interesting game to play, but if you break the rules and make mistakes, you can end up losing more than your site’s ranking. Let’s take a look at some of the mistakes that you should do everything in your power to avoid. Keyword research is an essential part of any SEO campaign and this is why you Market Samurai should be one of your tools to use.
A simple mistake that can be easily avoided when you’re doing SEO for your site is, lowering the use of images and increasing the content. It’s true that images can be appealing for your website visitors, but since they don’t really help your site’s SEO, they should be used in moderation.
Quality content is what helps to optimize your site, so this is good for both your visitors and the search engines. There’s nothing wrong with using images, just don’t overdo it. Don’t overload your site with unnecessary images that will slow down your site and not help the search engines much when it comes to ranking. The way to make your images help your SEO efforts is to While the search engines can’t read the images themselves they can read these tags. The best place to use your keywords, however, is always in your original content. When the search engines go through a site, it’s written content that impresses them most, so you should act accordingly. If you are looking for a blog network to join than you should really consider Article Marketing Automation.
Another mistake you should avoid is getting lots of backlinks to your site very quickly. This is a surefire way of getting the search engines to become suspicious of you. You want to gradually create links to your site in a legitimate manner, not get hundreds overnight. Violating this rule is the reason many sites get de-indexed or lose their ranking. The search engines look out for sites that get too many links in a short time, and this shows them that you are using some kind of blackhat strategy. It’s just not worth risking the possible harm to your ranking and general reputation.
In the end, search engine optimization is easy, but you have to learn some basics before you get started.
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