Google Study Finds Enterprises Who Trust The Cloud Beyond Cutting Costs See Revenue Growth

38% of enterprise IT organizations have adopted cloud computing, projected to increase to 45% by 2019. Enterprises with very high trust in cloud technology overall cite a 9.1% profit rise versus 1% by the low-trust group. 62% of respondents who note high cloud trust consider it a competitive advantage. Concerns over security, regulatory and compliance issues, and inability to integrate with existing on-premise systems are the three primary barriers hold back cloud computing adoption in enterprises today. 

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Beyond Netflix: Here’s the entire alphabet in corporate logos

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A brand logo is the face of a corporation — a combination of colors, typefaces and simple shapes designed to make an image or feeling stick in your brain. 

So when those familiar icons are given a facelift, people take notice.

Netflix quietly rolled out a new emblem on Monday with a narrow red capital “N” set against a black background.

A flurry of opinions immediately followed on social media. As of Monday afternoon, the closest thing to a consensus seemed to be a general feeling of “meh” toward the new design.

To add some context to the discussion, Mashable decided to round up some other well-known brands that are recognizable by the first letter of their names alone — one for each letter of the alphabet.    Read more…

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