Microsoft CEO Satya Nadella follows Apple’s Tim Cook to India

Microsoft’s CEO Satya Nadella is visiting India, reflecting the growing importance of the country as a market for multinational technology companies.

Nadella’s visit follows the first visit to India by Apple CEO Tim Cook, who visited the country this month to drum up support for the company’s plans to offer refurbished iPhones in the price-sensitive market as well as to get permission to set up its wholly-owned stores in the country. Both deals appear to have been blocked by regulators, according to reports.

While Apple was largely seen as lacking focus on India until recently, when its China revenue fell 11 percent, while iPhone sales in India grew 56 percent year-on-year in the last quarter, Microsoft has been a long-time player in the Indian market.

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At Build, Microsoft tried a different way to mobile developers’ hearts

At its Build developer conference this week, Microsoft showed how it plans to stay relevant in the mobile computing market without a popular mobile OS.

Microsoft’s plan isn’t so much to rely on developers building applications for Windows 10 Mobile, but rather to create tools to help them build apps on any OS and hope this trickles down to help Microsoft as a whole.

One key move in this regard is releasing Xamarin’s tools to developers for free. Xamarin, which Microsoft acquired a few weeks ago, lets developers create apps for iOS and Android using C#, a programming language that Microsoft originated.

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